Project Type: Litho printing, presentation folder printing, foil blocking, foiled logo, spot gloss UV varnish, spot Pantone colours.
Specification
- Size: Oversize A4
- Pagination: 6pp with x 1 non-capacity pocket
- Material: Essential Silk FSC 400gsm
- Print: Print full colour CMYK + metallic gold plus seal throughout
- Specialist finish: Gloss gold foil block to the logo, soft touch laminate and spot gloss UV varnish.
- Quantity: 2,000 copies
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Summary:
Our client, a luxury brand drinks retailer was re-launching a premium brand of port and wanted a visually appealing marketing folder in which to distribute brand literature to key contacts.
The printed presentation folder combined a number of specialist print finishes to help give it a premium, tactile presence.
The gold foil blocked logo follows the style of the traditional product label while the spot gloss UV gives a distinctly contemporary feel.
The folders with collated product information sheets enclosed were despatched by mail to a UK-wide database in premium envelopes.
Our client was delighted with the presentation folder printing and subsequently chose to follow similar styling for other brands product updates.
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