We have worked with Hello Fresh since they were founded 5 years ago. They started with a few people packing boxes in someone’s kitchen and have grown into the leading global provider of fresh food at home. In that time they have gone from providing fresh ingredients to 10 homes in the UK to now surpassing 50,000 homes a week.
Hello Fresh wanted to communicate with their subscribers to share news, recipes and customer stories in a newsletter format using a stock that reflected their brand. After a series of mock ups and suggestions they agreed with our proposal to use Cyclus Offset which is a 100% recycled stock.
The newsletter has been a huge success – the CMYK images of their food looks vibrant on the stock and the overall look and feel is really in keeping with the Hello Fresh brand and story. They were recently named number 1 among Europe’s 1,000 fastest growing companies.